Whether the goal is winning government contracts, increasing brand visibility or defending a reputation during a crisis, Banner’s seasoned counselors combine strategic experience and a “channel agnostic” approach to deliver the right message through the right platform to the right audience at the right time. Our communications campaigns are grounded in research, executed through proven tactics, and supported by robust measurement and reporting.
Banner’s public relations counselors apply decades of experience, trusted relationships with reporters and producers, expert copyrighting and aggressive pitching to earn placements in top print, digital and broadcast media outlets.
STRATEGY & MESSAGING
At the core of any successful public relations campaign is carefully-crafted messaging. Banner uses research, industry expertise and organizational objectives to develop compelling messaging that communicates your organization’s ‘why’ and resonates with target audiences.
With experience from managing high-profile corporate and political issues, senior counselors at Banner guide our clients successfully through the most complex, high-profile and politically-charged crises. Banner strongly and smartly defends clients’ reputations through an integrated campaign-style approach that strategically addresses all audiences: political, press, partners, customers and employees.